Converse Music Business Students Produce Concert with Nashville Veterans
Written by John Jeter Isaiah Caston ’25 plays regular gigs around Spartanburg and works at a local music store, so he knows his way around a microphone. But then the …
Music Business
Converse’s ‘Creating Your Brand’ Class Zooms into the Middle East
At 4:30 one way-too-early February morning, Converse College’s “Creating Your Brand” class wound up in the Middle East — virtually, anyway. John Jeter, adjunct professor in Converse’s Music Business & Technology …
Music Business Professor Jeter Wins SC Press Association Award
The South Carolina Press Association honored Converse Professor John Jeter with a first-prize award for ‘News Feature Writing’ in the Greenville Journal. Professor John Jeter is an adjunct professor in …
Converse Partners with Music Myway to Produce World’s First Fully Interactive 3D Venue Experience
In collaboration with Converse’s renowned Petrie School of Music and its Music Business and Technology program, Oregon-based startup Music Myway Inc. is releasing “Virtual Venue,” a plug-and-play hardware and software …
Needtobreathe Rocks Converse’s Music Business Practicum
Ah, the glamour of rock ‘n’ roll. The sound! The lights! The screaming crowds! All those songs you scream along with! No experience like it—except when you get to experience …
Converse’s Mighty MUBs Foster Festival
Tossing beach balls to huge crowds, fetching supper for a big-time country star, and booking nearly two dozen bands put Converse’s Music Business & Technology students center stage—and backstage—at Spring …
Music Business Students Produce Record-Setting Concert in Greenville
by John Jeter, Lecturer in Music Business You may hear folks say, “Don’t sweat the petty,” when a huge job includes so many details that may seem too small to …
Student-Produced Concert Brings Hot-Rising Band SHAED to Amphitheater
SHAED, a Washington, D.C.-based alt-rock-pop trio comprised of powerhouse vocalist Chelsea Lea and multi-instrumentalist twins Max and Spencer Ernst take Converse College’s Rainey Amphitheater stage May 13 in an entirely …
Grammy, Tony Award Winner Tells Music Business Students: Be Unique
Be you, be unique. Get inspired. Do what excites you. And when you get stuck, stop and do something else, then get back to work becoming you. That’s just one …